Ilma Nur Amalia, - (2023) PENGARUH HADIRNYA PELAYANAN TRANSPORTASI ONLINE TERHADAP PENURUNAN MINAT MASYARAKAT MENGGUNAKAN ANGKUTAN KOTA DI KOTA BANDUNG. S1 thesis, Universitas Pendidikan Indonesia.
![[img]](http://repository.upi.edu/style/images/fileicons/text.png) |
Text
S_GEO_1803927_Title.pdf Download (4MB) |
|
Text
S_GEO_1803927_Chapter1.pdf Download (3MB) |
|
Text
S_GEO_1803927_Chapter2.pdf Restricted to Staf Perpustakaan Download (11MB) |
|
Text
S_GEO_1803927_Chapter3.pdf Download (4MB) |
|
Text
S_GEO_1803927_Chapter4.pdf Restricted to Staf Perpustakaan Download (9MB) |
|
Text
S_GEO_1803927_Chapter5.pdf Download (599kB) |
|
Text
S_GEO_1803927_Appendix.pdf Restricted to Staf Perpustakaan Download (5MB) |
Abstract
Transportasi online merupakan salah satu inovasi baru dalam bidang transportasi, namun pelayanan transportasi online berdampak pada transportasi konvensional seperti angkutan kota. Tujuan penelitian ini adalah (1) mengetahui faktor pemilihan moda; (2) mengetahui perspektif masyarakat terhadap pelayanan transportasi online dan angkutan kota; (3) mengetahui pengaruh kehadiran pelayanan transportasi online terhadap penurunan minat masyarakat menggunakan angkutan kota di Kota Bandung. Penelitian menggunakan pendekatan deskriptif kuantitatif dengan metode survey yang memiliki 2 variabel; pelayanan transportasi online (X); dan minat menggunakan angkutan kota (Y). Populasi pada penelitian ini adalah masyarakat Kota Bandung dengan populasi sebanyak tak terhingga, sedangkan sampel yang digunakan adalah sebanyak 272 masyarakat yang ditentukan berdasarkan perhitungan pada tabel Issac dan Michael yang diambil dengan teknik purposive sampling. Teknik analisis data yang digunakan pada penelitian ini yaitu regresi linear sederhana. Hasil yang diperoleh yakni nilai koefisien regresi sebesar 0,323 dengan arah pengaruh X terhadap Y positif, nilai sig. sebesar 0,002 < 0,05 dan nilai thitung sebesar 9,376 > ttabel 1,968 dapat disimpulkan bahwa variabel pelayanan transportasi online (X) berpengaruh terhadap variabel penurunan minat menggunakan angkutan kota (Y) dengan koefisien determinasi (R2) sebesar 0,246 yang berarti variabel kehadiran transportasi online dapat memberi pengaruh terhadap penurunan minat masyarakat menggunakan angkutan kota sebesar 24,6%. Maka hasil temuan dari penelitian bahwa pelayanan transportasi online berpengaruh terhadap penurunan minat masyarakat menggunakan angkutan kota di Kota Bandung. Peneliti merekomendasikan agar peneliti selanjutnya dapat mengukur faktor-faktor lain yang tidak disebutkan dalam penelitian ini yang memiliki pengaruh terhadap penurunan minat masyarakat menggunakan angkutan kota. Online transportation is one of the new innovations in the field of transportation, but online transportation services have an impact on conventional transportation such as city transportation. The objectives of this study are (1) knowing the factors of mode selection; (2) knowing the community's perspective on online transportation services and city transportation; (3) knowing the influence of the presence of online transportation services on the decline in public interest in using city transportation in the city of Bandung. The study used a quantitative descriptive approach with a survey method that had 2 variables; ride-hailing services (X); and interest in using city transport (Y). The population in this study was the people of Bandung City with an infinite population, while the sample used was as many as 272 people determined based on calculations on the Issac and Michael tables taken by purposive sampling techniques. The data analysis technique used in this study is simple linear regression. The result obtained is the value of the regression coefficient of 0.323 with the direction of influence X on positive Y, sig value. of 0.002 < 0.05 and a calculated value of 9.376 > table of 1.968 It can be concluded that the variable of online transportation services (X) affects the variable of decreasing interest in using city transportation (Y) with a coefficient of determination (R2) of 0.246 which means that the variable of online transportation presence can have an influence on decreasing public interest in using city transportation by 24.6%. So, the findings of the study that online transportation services have an effect on decreasing public interest in using city transportation in the city of Bandung. The researchers recommend that researchers can then measure other factors not mentioned in this study that have an influence on decreasing public interest in using city transportation.
| Item Type: | Thesis (S1) |
|---|---|
| Additional Information: | https://scholar.google.com/citations?view_op=new_articles&hl=en&imq=Ilma+Nur+Amalia# ID SINTA Dosen Pembimbing: Enok Maryani : 5975781 Bagja Waluya : 5979043 |
| Uncontrolled Keywords: | Transportasi Online, Angkutan Kota, Minat |
| Subjects: | G Geography. Anthropology. Recreation > G Geography (General) H Social Sciences > HE Transportation and Communications L Education > L Education (General) |
| Divisions: | Fakultas Pendidikan Ilmu Pengetahuan Sosial > Pendidikan Geografi-S1 |
| Depositing User: | Ilma Nur Amalia |
| Date Deposited: | 29 Aug 2023 02:47 |
| Last Modified: | 29 Aug 2023 02:47 |
| URI: | http://repository.upi.edu/id/eprint/99292 |
Actions (login required)
 |
View Item |