PENGARUH HEALTH CONSCIOUSNESS DAN ATTITUDE TERHADAP REVISIT INTENTION: Survei pada Pelanggan Zen Family Spa & Reflexology

Muhammad Zunqad Meidya Thahra, - (2024) PENGARUH HEALTH CONSCIOUSNESS DAN ATTITUDE TERHADAP REVISIT INTENTION: Survei pada Pelanggan Zen Family Spa & Reflexology. S1 thesis, Universitas Pendidikan Indonesia.

Baca Full Text klik disini
[img] Text
S_MPP_2007901_Title.pdf
Download (725kB)
[img] Text
S_MPP_2007901_Chapter 1.pdf
Download (321kB)
[img] Text
S_MPP_2007901_Chapter 2.pdf
Restricted to Staf Perpustakaan
Download (785kB)
[img] Text
S_MPP_2007901_Chapter 3.pdf
Download (672kB)
[img] Text
S_MPP_2007901_Chapter 4.pdf
Restricted to Staf Perpustakaan
Download (822kB)
[img] Text
S_MPP_2007901_Chapter 5.pdf
Download (163kB)
[img] Text
S_MPP_2007901_Appendix.pdf
Restricted to Staf Perpustakaan
Download (2MB)
Official URL: https://repository.upi.edu/

Abstract

Penelitian ini bertujuan untuk mengetahui bagaimana pengaruh health consciousness dan attitude terhadap revisit intention. Dalam penelitian ini menggunakan variabel (X1) yakni health consciousness (X1) dan attitude (X2). Revisit intention (Y) sebagai variabel terikat. Jenis penelitian yang digunakan adalah deskriptif dan verifikatif dengan metode explanatory survey. Data dalam penelitian menggunakan data primer dengan pengambilan sampel sebanyak 330 responden yaitu pelanggan yang sudah pernah mengunjungi ZEN Family Spa & Reflexology Bandung. Teknik analisis data yang digunakan adalah regresi linear berganda. Hasil penelitian menunjukkan bahwa health consciousness berpengaruh terhadap revisit intention secara signifikan. Pada hasil temuan ini juga membuktikan bahwa attitude berpengaruh secara signifikan terhadap revisit intention. This research aims to analyze the influence health consciousness and attitude on revisit intention in wellness tourism destination spa & reflexology. The research method used is a quantitative method with the type of research namely descriptive and verification with an explanatory survey method. The data in the research used primary data with a sample of 330 respondents, namely tourists who had visited Zen Family Spa & Reflexology Bandung. The data analysis technique used is multiple linear regression. The research results show that health consciousness has a significant effect on revisit intention. These findings also prove that attitude has a significant effect on revisit intention.

Item Type: Thesis (S1)
Additional Information: https://scholar.google.co.id/citations?view_op=new_profile&hl=id ID SINTA Dosen Pembimbing: Heri Puspito Diyah Setiyorini: 5978343 Gita Siswhara: 5978179
Uncontrolled Keywords: Health Consciousness, attitude, revisit intention, Zen Family Spa & Reflexology Bandung Health consciousness, attitude, revisit intention, Zen Family Spa & Reflexology Bandung
Subjects: G Geography. Anthropology. Recreation > GV Recreation Leisure
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: Fakultas Pendidikan Ilmu Pengetahuan Sosial > Manajemen Pemasaran Pariwisata
Depositing User: Muhammad Zunqad Meidya Thahra
Date Deposited: 08 May 2024 10:15
Last Modified: 08 May 2024 10:15
URI: http://repository.upi.edu/id/eprint/117190

Actions (login required)

View Item View Item