Ikmal Trianto, - (2023) SIKAP BAHASA MASYARAKAT MILENIAL KOTA BANDUNG TERHADAP BAHASA SUNDA. S2 thesis, Universitas Pendidikan Indonesia.
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Abstract
Penelitian ini bertujuan untuk mengeksplorasi sikap bahasa masyarakat milenial di kota Bandung terhadap bahasa Sunda beserta pola penggunaan bahasa yang digunakannya dalam ranah keluarga secara tatap muka dan tatap maya. Banyak faktor yang memengaruhi sikap dan penggunaan bahasa generasi milenial, selain faktor sosial, faktor penggunaan teknologi memiliki pengaruh yang cukup signifikan terhadap hal tersebut. Dalam penelitian ini digunakan pendekatan metode campuran, dengan penyebaran kuesioner, serta pendalaman melalui wawancara dan observasi. Responden yang berpartisipasi dalam pengisian kuesioner pada penelitian ini berjumlah 80 orang, wawancara 10 orang serta observasi 3 orang. Pada penelitian ini terungkap bahwa kecenderungan sikap bahasa masyarakat milenial di kota Bandung masih didominasi oleh sikap positif dengan persentase sebanyak 68,94%, sementara itu, sikap negatif menunjukkan angka persentase sebanyak 13,08%, dan sikap lainnya sebanyak 17,98% merupakan sikap ragu-ragu. Pengaruh dari penggunaan teknologi terhadap sikap bahasa masyarakat milenial menunjukkan nilai analisis pearson pada rentang 0,511 yang berarti menunjukkan bahwa sikap bahasa dan penggunaan teknologi memiliki kategori hubungan korelasi sedang. This study aims to explore the language attitudes of millennials in Bandung city towards Sundanese language, as well as their language usage patterns in both face-to-face and virtual family domains. Various factors contribute to the attitudes and language use of the millennial generation. In addition to social factors, technology plays a significant influence on this. In this study, a mixed method approach was used, involving the distribution of questionnaires, as well as deepening through interviews and observations. A total of 80 respondents participated in filling out the questionnaire in this study, 10 people interviewed and 3 people observed with a focus on Coblong sub-district. The findings revealed that the tendency of millennials' language attitudes in Bandung is still dominated by positive attitudes, which is 68.94% of millennials in Bandung exhibit predominantly positive language attitudes, whereas 13.08% report negative attitudes and 17.98% remain undecided. The impact of technology usage on language attitudes among millennials was examined using Pearson analysis, yielding a correlation coefficient of 0.511, which indicates a moderate relationship between language attitudes and technology use.
| Item Type: | Thesis (S2) |
|---|---|
| Additional Information: | https://scholar.google.com/citations?user=luGhlIkAAAAJ&hl=id ID SINTA Dosen Pembimbing R. Dian Dia-an Muniroh: 5978405 Wawan Gunawan: 5994823 |
| Uncontrolled Keywords: | Milenial, Sikap Bahasa, Teknologi Millennial, Language Attitude, Technology |
| Subjects: | P Language and Literature > PL Languages and literatures of Eastern Asia, Africa, Oceania |
| Divisions: | Sekolah Pasca Sarjana > Linguistik S-2 |
| Depositing User: | Ikmal Trianto |
| Date Deposited: | 06 Sep 2023 04:08 |
| Last Modified: | 06 Sep 2023 04:08 |
| URI: | http://repository.upi.edu/id/eprint/101875 |
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