Noviani shofia anwar, - (2019) PENGARUH EXPERIENCE QUALITY TERHADAP BEHAVIORAL INTENTIONS: survei terhadap wisatawan adventure and game sari ater hotel & resort. S1 thesis, Universitas pendidikan indonesia.
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Abstract
This study aims to analyze the influence of experience quality that consists of hedonic, peance of mind, recognition, involment, escape and learning of usage on behavioral intentions in Adventure and Game Sari Ater Hotel and Resort. Method of this research is explanatory survey with cross sectional approach, with the number of samples are 111 that consist of tourist at Adventure and Game Sari Ater Hotel and Resort. Data analysis technique used is the path analysis technique. Implementation of experience quality in Adventure and Game Sari Ater Hotel and Resort is on the high category and behavioral intentions is in the high category. Experience quality that consists of hedonic, peance of mind, recognition, involment, escape and learning gives positive impact on behavioral intention. Escape has the highest impact, where Adventure and Game Sari Ater Hotel and Resort managed to create a memorable and quality experience with a variety of attraction that are interesting for tourists. The results showed there was significant impact between experience quality and behavioral intentions.
Item Type: | Thesis (S1) |
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Uncontrolled Keywords: | Behavioral Intentions, Experience Quality dan Adventure and Game Sari Ater Hotel and Resort |
Subjects: | G Geography. Anthropology. Recreation > GV Recreation Leisure L Education > L Education (General) |
Divisions: | Fakultas Pendidikan Ilmu Pengetahuan Sosial > Manajemen Pemasaran Pariwisata |
Depositing User: | Noviani shofia anwar |
Date Deposited: | 25 Jul 2023 08:18 |
Last Modified: | 25 Jul 2023 08:18 |
URI: | http://repository.upi.edu/id/eprint/50524 |
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