Kamilia Hanna Faadhilah, - (2024) PENGARUH PERCEIVED BEHAVIOR CONTROL DAN PENGENALAN PELUANG TERHADAP INTENSI BERWIRAUSAHA DIMODERASI OLEH PENDIDIKAN KEWIRAUSAHAAN: Studi pada Mahasiswa Fakultas Pendidikan Ekonomi dan Bisnis Universitas Pendidikan Indonesia. S2 thesis, Universitas Pendidikan Indonesia.
Abstract
Penelitian ini bertujuan untuk untuk menguji Teori Kognitif Sosial (Bandura, 1976) dan Theory of Planned Behavior (Ajzen, 1991), untuk menguji teori dari perceived behavior control, pengenalan peluang, intensi berwirausaha, dan pendidikan kewirausahaan; dan untuk menyelidiki kemungkinan pengaruh perceived behavior control dan pengenalan peluang terhadap intensi berwirausaha yang dimoderasi oleh pendidikan kewirausahaan. Metode penelitian menggunakan pendekatan kuantitatif dengan metode survei eksplanatori, penelitian ini mengumpulkan data melalui kuesioner dari 345 mahasiswa Fakultas Pendidikan Ekonomi dan Bisnis Universitas Pendidikan Indonesia yang dipilih berdasarkan teknik simple random sampling. Analisis data menggunakan SEM (Structuation equation modeling). Penelitian ini menunjukkan bahwa perceived behavior control dan pengenalan peluang berpengaruh signifikan terhadap intensi berwirausaha mahasiswa, pendidikan kewirausahaan dapat memoderasi perceived behavior control dan pengenalan peluang terhadap intensi berwirausaha. Implikasi praktis dari penelitian ini bahwa pendidikan kewirausahaan yang mencakup pengembangan keterampilan praktis dan pengalaman langsung dapat meningkatkan kemampuan mahasiswa dalam mengenali peluang dan mengelola usaha, mendorong mereka untuk berwirausaha. Penelitian lebih lanjut diharapkan dapat menggunakan tiga komponen dalam Theory of Planned Behavior (TPB). Kemudian disarankan peneliti selanjutnya, mengembangkan model moderasi yang lebih komprehensif serta mempertimbangkan faktor yang dapat mempengaruhi intensi berwirausaha, baik faktor internal seperti; kreatifitas, keinginan untuk mandiri, keamanan keluarga, pemenuhan kebutuhan diri, dan aktualisasi diri; maupun faktor eksternal seperti dukungan sosial dari orang lain, lingkungan sosial dan pengalaman. This study was aimed to examine the Social Cognitive Theory (Bandura, 1976) and the Theory of Planned Behavior (Ajzen, 1991), to investigate the theory of perceived behavior control, opportunity recognition, entrepreneurial intention, and entrepreneurship education; and to assess the potential influence of perceived behavior control and opportunity recognition on entrepreneurial intention, moderated by entrepreneurship education. A quantitative approach with an explanatory survey method was employed in this study, data were collected through questionnaires from 345 students of the Faculty of Economics and Business Education, Indonesia University of Education, who were selected based on simple random sampling techniques. Data analysis was performed using Structural Equation Modeling (SEM). This study shows that perceived behavior control and opportunity recognition have a significant effect on student entrepreneurial intention, entrepreneurship education can moderate perceived behavior control and opportunity recognition on entrepreneurial intention. The practical implication of this study is that entrepreneurship education that includes practical skill development and hands-on experience can improve students' ability to recognize opportunities and manage businesses, encouraging them to become entrepreneurs. Further research was expected to use the three components in the Theory of Planned Behavior (TPB). It was then recommended that subsequent researchers develop a more comprehensive moderation model and consider factors that could influence entrepreneurial intention, including both internal factors such as creativity, desire for independence, family security, self-fulfillment, and self-actualization; and external factors such as social support from others, social environment, and experience.
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| Item Type: | Thesis (S2) |
|---|---|
| Additional Information: | https://scholar.google.com/citations?hl=en&user=7C-dQtYAAAAJ&view_op=list_works&gmla=AFix5MbcWeCD8GUPPvJY3rW5V2U9x3JkHAjqkWvAoX0xrfiEkKeXVtHQAflUDp8985hqwLBd4ut23HjJdInGqnTI ID SINTA Dosen Pembimbing BUDI SANTOSO : 5993631 NAVIK ISTIKOMAH : 6668198 |
| Uncontrolled Keywords: | Perceived Behavior Control, Pengenalan Peluang, Pendidikan Kewirausahaan, Intensi Berwirausaha. Perceived Behavior Control, Opportunity Recognition, Entrepreneurship Education, Entrepreneurial Intention. |
| Subjects: | H Social Sciences > HB Economic Theory L Education > LB Theory and practice of education L Education > LB Theory and practice of education > LB2300 Higher Education |
| Divisions: | Fakultas Pendidikan Ekonomi dan Bisnis > S2 Pendidikan Ekonomi |
| Depositing User: | Kamilia Hanna Faadhilah |
| Date Deposited: | 14 Jan 2025 07:17 |
| Last Modified: | 14 Jan 2025 07:17 |
| URI: | http://repository.upi.edu/id/eprint/129510 |
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