FENOMENA THRIFTING DAN TINGKAT KESADARAN MASYARAKAT PADA LIMBAH FASHION DI KOTA BANDUNG

Rini Astuti, - (2024) FENOMENA THRIFTING DAN TINGKAT KESADARAN MASYARAKAT PADA LIMBAH FASHION DI KOTA BANDUNG. S1 thesis, Universitas Pendidikan Indonesia.

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Abstract

Bandung merupakan salah satu kota fashion di Indonesia yang di dalamnya terdapat beragam Trend fashion seperti fenomena thrifting. Legalitas kegiatan thrifting di Indonesia kini semakin diperketat dengan adanya larangan impor pakaian bekas, namun fenomena ini tetap berkembang di masyarakat. Permintaan pakaian terhadap industri tekstil yang semakin meningkat melahirkan masalah baru bagi lingkungan, sehingga diperlukan penanganan segera dari masyarakat. Penelitian ini bertujuan untuk mengetahui perkembangan fenomena thrifting seperti persebaran lokasi thrift shop dan motif konsumen melakukan thrifting serta tingkat kesadaran terhadap limbah pakaian di Kota Bandung. Pendekatan yang dilakukan pada penelitian ini yaitu kuantitatif deskriptif dengan menggunakan metode penelitian survey. Responden penelitian yang berkontribusi dalam penelitian ini yaitu 100 individu yang berdomisili Kota Bandung. Hasil penelitian menunjukkan bahwa pola persebaran thrift shop terbentuk secara acak dan sebagian besar responden melakukan thrifting karena motif aksesibilitas lokasi. Tingkat kesadaran masyarakat terhadap limbah pakaian di Kota Bandung tergolong cukup tinggi, ditunjukkan oleh pengetahuan mengenai pengelolaan limbah yang telah dikuasai masyarakat dan perilaku masyarakat yang berpihak pada lingkungan. Bandung is one of the fashion cities in Indonesia where there are various fashion trends such as the thrifting phenomenon. Although the legality of thrifting in Indonesia has been tightened by the ban on the import of second-hand clothing, the phenomenon continues to thrive in the community. The increasing demand for clothing in the textile industry creates new problems for the environment, so it requires immediate handling from the community. This study aims to determine the development of the thrifting phenomenon such as the distribution of thrift shop locations and consumer motives for thrifting as well as the level of awareness of clothing waste in the city of Bandung. The approach taken in this research is descriptive quantitative using survey research method. The research respondents who contributed to this study were 100 individuals who live in the city of Bandung. The results show that the distribution pattern of thrift shops is formed randomly and most respondents do thrifting because of the accessibility motive.. The level of public awareness of clothing waste in Bandung city is quite high, indicated by the knowledge of waste management that has been mastered by the community and the behaviour of the community in favour of the environment

Item Type:	Thesis (S1)
Additional Information:	https://scholar.google.com/citations?hl=id&user=IbapskwAAAAJ&view_op=list_works&authuser=1&gmla=AL3_zigboVnVTLz-k4YwD_8ExUf2uXhkfcAd6ivTc5BEvd3mfH5B5mqg7qsN2FlN4ixr_6mk_2UKb6GlerUufVY1VrDi2cRqnVbBfPidPajDHQ ID SINTA Dosen Pembimbing: Mamat Ruhimat: 5979213 Annisa Joviani Astari: 6755030
Uncontrolled Keywords:	Thrifting, Fashion, Tingkat Kesadaran, Limbah Pakaian. Thrifting, Fashion, Awareness Level, Fashion Waste.
Subjects:	G Geography. Anthropology. Recreation > G Geography (General) G Geography. Anthropology. Recreation > GN Anthropology
Divisions:	Fakultas Pendidikan Ilmu Pengetahuan Sosial > Pendidikan Geografi-S1
Depositing User:	Rini Astuti
Date Deposited:	21 Nov 2024 07:54
Last Modified:	21 Nov 2024 07:54
URI:	http://repository.upi.edu/id/eprint/128931

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