Muhammad Habib Purnama Febrian, - and Btari Mariska Purwaamijaya, - and Muhammad Rizki Nugraha, - (2025) PENGARUH BRAND IMAGE TERHADAP REPURCHASE INTENTION MELALUI CUSTOMER SATISFACTION PARFUM HMNS DI INSTAGRAM. S1 thesis, Universitas Pendidikan Indonesia.
Baiturrahmi Nur Hizbandyah, - and Btari Mariska Purwaamijaya, - and Muhammad Rizki Nugraha, - (2025) PENGARUH SOCIAL MEDIA MARKETING ACTIVITIES MELALUI CONSUMER BRAND ENGAGEMENT TERHADAP PURCHASE INTENTION PADA AKUN INSTAGRAM @WARDAHBEAUTY. S1 thesis, Universitas Pendidikan Indonesia.
Nanda Devi Yulianti, - and Btari Mariska Purwaamijaya, - and Muhammad Rizki Nugraha, - (2025) PENGARUH SOCIAL PRESENCE TERHADAP PURCHASE INTENTION MELALUI CUSTOMER TRUST PADA LIVE STREAMING SHOPPING TIKTOK @DDHIVAAAA. S1 thesis, Universitas Pendidikan Indonesia.
Melani Defina Maharani, - and Adam Hermawan, - and Muhammad Rizki Nugraha, - (2025) MARKET-DRIVEN STRATEGY DENGAN PEMANFAATAN BIG DATA ANALYTIC TOOLS: KLASTERISASI UNTUK OPTIMALISASI STRATEGI PEMASARAN DI SOULJA COFFEE. S1 thesis, Universitas Pendidikan Indonesia.
Bilqiis Hasna Dzakiyyah, - and Adam Hermawan, - and Muhammad Rizki Nugraha, - (2025) PENGARUH VIRAL MARKETING DAN EMOTIONAL URGE TERHADAP PURCHASE DECISION COKELAT DUBAI DI KALANGAN GENERASI Z. S1 thesis, Universitas Pendidikan Indonesia.
Attoriq Putra Muhammad, - and Asep Nuryadin, - and Muhammad Rizki Nugraha, - (2025) RANCANG BANGUN WEBSITE TRACER STUDY MAHASISWA BISNIS DIGITAL UPI MENGGUNAKAN METODE DESIGN THINKING STUDI KASUS (MSIB). S1 thesis, Universitas Pendidikan Indonesia.
Muhammad Vajri Mashudan, - and Sity Sarah Maesaroh, - and Muhammad Rizki Nugraha, - (2025) SWOT ANALYSIS OF BBK ELECTRONICS' PRODUCT DIVERSIFICATION STRATEGY FOR DOMINATING INDONESIA'S SMARTPHONE MARKET. S1 thesis, Universitas Pendidikan Indonesia.