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Erna Erawati, - (2007) PENGARUH PELAKSANAAN KEGIATAN PERSONAL SELLING TERHADAP RESPON MODEL ATOA (ATTENTION, INTEREST, DESIRE, ACTION) CALON NASABAHINVESTASI FOREIGN EXCHANGE DIPT. MILLENNIUM PENATA FUTURES CABANG BANDUNG. S1 thesis, Universitas Pendidikan Indonesia.