Zahra Nadhira Khairunnisa, - and Vanessa Gaffar, - and Lili Adi Wibowo, - (2025) MEMBANGUN BRAND LOYALTY MELALUI INSTAGRAM EXPERIENTIAL MARKETING: PERAN MEDIASI SENSORY BRAND EXPERIENCE DAN BRAND TRUST DALAM INDUSTRI COFFEE-TO-GO. S2 thesis, Universitas Pendidikan Indonesia.