<> <http://www.w3.org/2000/01/rdf-schema#comment> "The repository administrator has not yet configured an RDF license."^^<http://www.w3.org/2001/XMLSchema#string> .
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<http://repository.upi.edu/id/eprint/135111> <http://purl.org/dc/terms/title> "ANALISIS EVALUASI PENGALAMAN PENGGUNA PADA APLIKASI VIU MENGGUNAKAN METODE USER EXPERIENCE QUESTIONNAIRE"^^<http://www.w3.org/2001/XMLSchema#string> .
<http://repository.upi.edu/id/eprint/135111> <http://purl.org/ontology/bibo/abstract> "Perkembangan teknologi informasi telah mengubah pola konsumsi media hiburan di Indonesia, terutama dengan hadirnya platform streaming seperti Viu. Sebagai salah satu penyedia layanan Video on Demand (VoD) populer di Asia, Viu menawarkan berbagai konten seperti drama Asia, anime, dan berita hiburan. Meskipun aplikasi ini memiliki jumlah pengguna yang signifikan, ulasan di Google Play Store menunjukkan adanya komentar negatif dan penilaian rendah, dengan rating hanya 2,6 dari 5 bintang. Hal ini menyoroti perlunya evaluasi pengalaman pengguna untuk memahami kekuatan dan kelemahan aplikasi. Penelitian ini bertujuan menganalisis pengalaman pengguna aplikasi Viu menggunakan metode User Experience Questionnaire (UEQ), yang mencakup enam skala utama: daya tarik, kejelasan, efisiensi, ketepatan, stimulasi, dan kebaruan. Data dikumpulkan melalui kuesioner online yang diisi oleh 30 responden valid, kemudian diolah menggunakan UEQ Tools. Hasil menunjukkan bahwa aspek Perspicuity memiliki nilai rata-rata tertinggi (1.817), diikuti oleh Dependability (1.558) sehingga mendapatkan kategori Good pada hasil benchmark, yang menandakan aplikasi mudah dipahami dan memberikan kontrol interaksi yang baik. Aspek Attractiveness, Efficiency, dan Novelty mendapatkan kategori Above Average, masingmasing dengan nilai rata-rata 1.511, 1.383, dan 0.983 sehingga disimpulkan bahwa dari ketiga aspek tersebut memiliki pengalaman pengguna yang cukup memuaskan. Namun, aspek Stimulation memiliki nilai terendah (0.950), berada di bawah rata-rata benchmark, mencerminkan perlunya perbaikan dalam memberikan rasa menyenangkan dan motivasi kepada pengguna. Rekomendasi perbaikan difokuskan pada inovasi fitur, peningkatan interaksi, dan pengalaman pengguna yang lebih menyenangkan untuk memenuhi kebutuhan pengguna aplikasi Viu di era digital.\r\n-----\r\nThe advancement of information technology has transformed media consumption patterns in Indonesia, particularly\r\nwith the emergence of streaming platforms like Viu. As one of Asia's popular Video on Demand (VoD) providers, Viu offers\r\na variety of content such as Asian dramas, anime, and entertainment news. Despite its significant user base, reviews on Google\r\nPlay Store reveal negative comments and low ratings, with a score of only 2.6 out of 5 stars. This highlights the need to evaluate\r\nuser experience to identify the application's strengths and weaknesses. This study aims to analyze the user experience of the\r\nViu application using the User Experience Questionnaire (UEQ), which encompasses six main scales: attractiveness,\r\nperspicuity, efficiency, dependability, stimulation, and novelty. Data was collected through an online questionnaire completed\r\nby 30 valid respondents and processed using UEQ Tools. The results show that the Perspicuity aspect achieved the highest\r\naverage score (1.817), followed by Dependability (1.558), receiving a Good benchmark category, indicating that the application\r\nis easy to understand and provides good interaction control. Attractiveness, Efficiency, and Novelty were rated as Above\r\nAverage, with average scores of 1.511, 1.383, and 0.983, respectively, reflecting a satisfactory user experience. However,\r\nStimulation had the lowest score (0.950), below the benchmark average, indicating the need for improvement in providing\r\nenjoyment and motivation to users. Recommendations focus on feature innovation, enhanced interaction, and a more enjoyable\r\nuser experience to meet the needs of Viu users in the digital era."^^<http://www.w3.org/2001/XMLSchema#string> .
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