PENGARUH GOLF TRAVEL MOTIVATION TERHADAP SPORT DECISION DI DAGO ENDAH GOLF COURSE : Survey pada Partisipan di Dago Endah Golf Course

Misdiantika, Yuni (2016) PENGARUH GOLF TRAVEL MOTIVATION TERHADAP SPORT DECISION DI DAGO ENDAH GOLF COURSE : Survey pada Partisipan di Dago Endah Golf Course. S1 thesis, Universitas Pendidikan Indonesia.

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Abstract

Dago Endah Golf Course merupakan salah satu Golf Club tertua di Indonesia, Golf Club yang berada di Kota Bandung ini dibangun pada tahun 1917 menjadikan Dago Endah Golf Course memiliki potensi yang besar dalam wisata olahraga golf. Meskipun demikian, pada tahun 2011 Dago Endah Golf Course mengalami penurunan jumlah kunjungan sebesar 32,03%. Oleh karena itu, penelitian ini bertujuan untuk mengetahui pengaruh golf travel motivation terhadap sport decision di Dago Endah Golf Course. Sampel dalam penelitian ini adalah sebanyak 100 partisipan. Metode yang digunakan adalah metode deskriptif dan verivikatif dengan waktu penelitian kurang dari satu tahun (cross-sectional method). Teknik analisis data yang digunakan adalah systematic random sampling. Teknis analisis data yang digunakan adalah teknik analisis linear berganda. Hasil penelitian menunjukkan bahwa golf travel motivation berada pada posisi kategori tinggi, sedangkan sport decision berada pada kategori sangat tinggi. Golf travel motivation terdiri dari business opportunities, benefits, learning and challenging, escape/relax, dan social interaction/kinship factors. Secara simultan golf travel motivation berpengaruh secara signifikan terhadap sport decision. Sedangkan secara parsial terdapat empat sub variable yaitu business opportunities, benefits, learning and challenging, dan social interaction berpengaruh signifikan terhadap sport decision.----------Dago Endah Golf Course is one of Indonesia's oldest Golf Club, Golf Club is located in the city of Bandung was built in 1917 to make Dago Endah Golf Course has a great potential in the sport of golf travel. Nonetheless, in 2011 Dago Endah Golf Course has decreased the number of visits by 32.03%. Therefore, this study aimed to determine the effect of motivation on the sport of golf travel decision in Dago Endah Golf Course. The sample in this study were 100 participants. The method used is descriptive method and Verivikatif with a time less than one year study (cross-sectional method). Data analysis technique used is systematic random sampling. Technical analysis of the data used is multiple linear analysis techniques. The results showed that the golf travel motivation are at the high category, while the decision is in the category of sport is very high. Golf travel motivation consists of business opportunities, benefits, learning and challenging, escape / relax, and social interaction / kinship factors. Simultaneously golf travel motivation significantly influence decision sport. Partially, there are four sub variables are business opportunities, benefits, learning and challenging, and social interaction significant effect on sports decision.

Item Type: Skripsi,Tesis,Disertasi (S1)
Additional Information: No. Panggil: S MPP MIS p-2016; Pembimbing: I. Vanessa Gaffar, II. Oce Ridwanudin; NIM: 1101963
Uncontrolled Keywords: golf, sport decision
Subjects: G Geography. Anthropology. Recreation > GV Recreation Leisure
L Education > L Education (General)
Divisions: Fakultas Pendidikan Ilmu Pengetahuan Sosial > Manajemen Pemasaran Pariwisata
Depositing User: Mrs. Santi Santika
Date Deposited: 21 Mar 2018 05:55
Last Modified: 21 Mar 2018 05:55
URI: http://repository.upi.edu/id/eprint/29145

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