STRATEGI PENGEMBANGAN DESTINASI WISATA BERKELANJUTAN DI KAWASAN HERITAGE KOTA TUA JAKARTA

    Muhammad Haikal Abdillah, - and Rifqi Asy'ari, - and Oman Sukirman, - (2025) STRATEGI PENGEMBANGAN DESTINASI WISATA BERKELANJUTAN DI KAWASAN HERITAGE KOTA TUA JAKARTA. S1 thesis, Universitas Pendidikan Indonesia.

    Abstract

    Penelitian ini dilatar belakangi oleh belum optimalnya pengembangan destinasi wisata berkelanjutan di kawasan heritage Kota Tua Jakarta. Dengan tujuan menganalisis strategi pengembangan destinasi wisata berkelanjutan di kawasan heritage Kota Tua Jakarta. Dengan menggunakan pendekatan kualitatif deskriptif, data dikumpulkan melalui observasi dan wawancara, kemudian dianalisis menggunakan analisis SWOT dan matriks IFAS-EFAS. Hasil penelitian menunjukkan bahwa kawasan Kota Tua Jakarta telah menerapkan prinsip pariwisata berkelanjutan, mencakup aspek ekonomi, sosial budaya, dan lingkungan. Namun, implementasinya masih belum optimal. Demikian pula pada aspek wisata heritage, indikator budaya, historis, alam, dan atraksi wisata sudah diterapkan, tetapi perlu ada kolaborasi yang lebih erat antara indikator pariwisata berkelanjutan dan wisata heritage. Temuan ini menggarisbawahi perlunya strategi pengembangan yang terintegrasi untuk mengoptimalkan potensi kawasan. Kolaborasi mendalam antara Unit Pengelola Kawasan Kota Tua, Pemerintah Kelurahan Pinangsia, instansi terkait, dan masyarakat menjadi kunci untuk memperkuat keunggulan, mengatasi kelemahan internal, memanfaatkan peluang, dan mengantisipasi ancaman. Penelitian ini menyimpulkan bahwa pengembangan yang terintegrasi sangat penting untuk menciptakan destinasi wisata berkelanjutan yang lebih optimal dan berdampak jangka panjang bagi Kota Tua Jakarta. This study was motivated by the suboptimal development of sustainable tourism destinations in the heritage area of Old Town Jakarta. The objective was to analyze strategies for developing sustainable tourism destinations in the heritage area of Old Town Jakarta. Using a descriptive qualitative approach, data were collected through observation and interviews, then analyzed using SWOT analysis and the IFAS-EFAS matrix. The research findings indicate that the Old Town area of Jakarta has implemented the principles of sustainable tourism, encompassing economic, socio-cultural, and environmental aspects. However, its implementation remains suboptimal. Similarly, in terms of heritage tourism, cultural, historical, natural, and tourist attraction indicators have been applied, but there needs to be closer collaboration between sustainable tourism indicators and heritage tourism. These findings emphasize the need for an integrated development strategy to optimize the area's potential. Deep collaboration between the Old Town Area Management Unit, the Pinangsia Subdistrict Government, relevant agencies, and the community is key to strengthening strengths, addressing internal weaknesses, leveraging opportunities, and anticipating threats. This study concludes that integrated development is crucial for creating a more optimal and long-term sustainable tourism destination for Jakarta's Old Town.

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    Official URL: https://repository.upi.edu/
    Item Type: Thesis (S1)
    Additional Information: https://scholar.google.com/citations?view_op=list_works&hl=en&user=Pe8PMFoAAAAJ ID SHINTA Dosen Pembimbing Rifqi Asy'ari: 6931753 Oman Sukirman: 5992874
    Uncontrolled Keywords: Strategi Pengembangan, Pariwisata Berkelanjutan, Wisata Heritage, Kota Tua Jakarta Development Strategy, Sustainable Tourism, Heritage Tourism, Jakarta Old Town
    Subjects: L Education > L Education (General)
    Divisions: UPI Kampus Sumedang > S1 Industri Pariwisata
    Depositing User: Muhammad Haikal Abdillah
    Date Deposited: 28 Aug 2025 03:20
    Last Modified: 28 Aug 2025 03:20
    URI: http://repository.upi.edu/id/eprint/136736

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