PERAN ANONIMITAS DAN BUDAYA KONSUMSI DALAM FRAGMENTASI IDENTITAS REMAJA AKIBAT JUDI ONLINE

    Amelia Azra Nabila, - and Siti Nurbayani K, - and Fajar Nugraha Asyahidda, - (2025) PERAN ANONIMITAS DAN BUDAYA KONSUMSI DALAM FRAGMENTASI IDENTITAS REMAJA AKIBAT JUDI ONLINE. S1 thesis, Universitas Pendidikan Indonesia.

    Abstract

    Fenomena meningkatnya praktik judi online di kalangan remaja menunjukkan gejala yang lebih kompleks daripada sekadar perilaku menyimpang. Selain itu, judi online tidak hanya menjadi pelarian dari tekanan emosional dan sosial, tetapi juga menyediakan ruang alternatif bagi remaja untuk mengeksplorasi dan menampilkan identitas alternatif. Penelitian ini bertujuan untuk mengkaji fragmentasi identitas remaja dalam konteks judi online, dengan menitikberatkan pada peran anonimitas, budaya konsumsi, dan dampak sosial dari fragmentasi tersebut. Penelitian ini menggunakan pendekatan kualitatif fenomenologi serta teknik analisis Interpretative Phenomenological Analysis (IPA), melibatkan tujuh informan berusia 16–23 tahun yang memiliki pengalaman berjudi secara online. Hasil penelitian menunjukkan tiga temuan utama. Pertama, anonimitas digital memungkinkan remaja menyembunyikan identitas asli dan mendorong terjadinya disinhibisi, sehingga mereka lebih bebas mengekspresikan perilaku menyimpang. Kedua, budaya konsumsi mendorong pembentukan identitas melalui gaya hidup konsumtif yang berorientasi pada validasi sosial. Ketiga, fragmentasi identitas berdampak pada konflik peran, disonansi nilai, dan kebingungan identitas antara dunia virtual dan realitas sosial; dalam ketegangan ini, muncul pula praktik kompensasi simbolik bermuatan moral, di mana remaja menggunakan hasil judi untuk berbagi atau membantu orang lain sebagai strategi menjaga citra diri. Temuan ini menegaskan pentingnya literasi digital dan intervensi psikososial yang sensitif terhadap dinamika identitas remaja di ruang digital. Kata kunci: Anonimitas, Budaya Konsumsi, Fragmentasi identitas, Judi online, Remaja. The growing prevalence of online gambling among adolescents reflects a phenomenon more complex than mere deviant behavior. This activity not only serves as an escape from emotional and social pressures but also provides an alternative space for adolescents to explore and present identities that differ from those they display in everyday life. This study aims to examine the fragmentation of adolescent identity in the context of online gambling by focusing on the roles of anonymity, consumer culture, and the social impact of identity fragmentation. The research employs a qualitative approach with a phenomenological method and Interpretative Phenomenological Analysis (IPA), involving seven informants aged 16–23 with experience in online gambling. The findings reveal three main points. First, digital anonymity allows adolescents to conceal their real identities and encourages disinhibition, enabling more open expression of deviant behavior. Second, consumer culture drives identity construction through a lifestyle of symbolic consumption aimed at social validation. Third, identity fragmentation leads to role conflict, value dissonance, and confusion between virtual and social realities; within this tension, morally charged symbolic compensation emerges, where adolescents use gambling winnings to share or assist others as a strategy to preserve a morally acceptable self-image. These findings underscore the importance of digital literacy and psychosocial interventions that are sensitive to the complex dynamics of adolescent identity in digital spaces. Keywords: Adolescents, Anonymity, Consumer culture, Identity fragmentation, Online gambling.

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    Official URL: https://repository.upi.edu/
    Item Type: Thesis (S1)
    Additional Information: https://scholar.google.com/citations?view_op=new_profile&hl=en Amelia's Email: nabilaazraam@upi.edu ID Sinta Dosen Pembimbing: Siti Nurbayani: 5976314 ID Sinta Dosen Pembimbing Fajar Nugraha Asyahidda: 6682474
    Uncontrolled Keywords: Anonimitas, Budaya Konsumsi, Fragmentasi identitas, Judi online, Remaja. Adolescents, Anonymity, Consumer culture, Identity fragmentation, Online gambling.
    Subjects: H Social Sciences > H Social Sciences (General)
    H Social Sciences > HM Sociology
    H Social Sciences > HN Social history and conditions. Social problems. Social reform
    Divisions: Fakultas Pendidikan Ilmu Pengetahuan Sosial > Sosiologi
    Depositing User: Amelia Azra Nabila
    Date Deposited: 02 Sep 2025 03:00
    Last Modified: 02 Sep 2025 03:00
    URI: http://repository.upi.edu/id/eprint/136451

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