Linda Angel Callista, - (2024) PENGARUH RISK TOLERANCE DAN FINANCIAL LITERACY TERHADAP INVESTMENT DECISION: Survei pada Generasi Z di Jawa Barat. S1 thesis, Universitas Pendidikan Indonesia.
Abstract
Skripsi ini bertujuan untuk menyelidiki hubungan antara Risk Tolerance, Financial Literacy, dan Investment Decision di industri investasi. Metode penelitian yang digunakan adalah penelitian deskriptif dan verifikatif dengan unit analisis Generasi Z di Jawa Barat dengan jumlah populasi 11,8 juta jiwa dan sampel yang diambil sebanyak 373 responden menggunakan purposive sampling dengan bantuan SPSS versi 26 for Windows. Hasil penelitian menunjukkan bahwa Risk Tolerance dan Financial Literacy berpengaruh positif terhadap Investment Decision. Implikasi dari penelitian ini adalah bahwa peningkatan literasi keuangan dan pemahaman terhadap toleransi risiko dapat membantu Generasi Z di Jawa Barat membuat keputusan investasi yang lebih bijak dan optimal. Selain itu, hasil penelitian ini dapat menjadi dasar bagi lembaga pendidikan dan industri keuangan untuk mengembangkan program edukasi dan layanan yang mendukung penguatan literasi keuangan dan manajemen risiko investasi. Dengan memahami dinamika tersebut, Generasi Z khususnya di Jawa Barat dapat mengembangkan strategi dalam melakukan keputusan investasi. This thesis aims to investigate the relationship between Risk Tolerance, Financial Literacy, and Investment Decisions in the investment industry. The research method used is descriptive and verification research with the unit of analysis of Generation Z in West Java with a population of 11.8 million and a sample of 373 respondents using purposive sampling with the help of SPSS version 26 for Windows. The results showed that Risk Tolerance and Financial Literacy have a positive effect on Investment Decisions. The implication of this research is that increasing Financial Literacy and understanding of Risk Tolerance can help Generation Z in West Java make wiser and more optimal Investment Decisions. In addition, the results of this study can serve as a basis for educational institutions and the financial industry to develop educational programs and services that support the strengthening of Financial Literacy and investment risk management. By understanding these dynamics, Generation Z, especially in West Java, can develop strategies in making Investment Decisions.
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S_MBS_2102103_Chapter1.pdf Download (267kB) |
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S_MBS_2102103_Chapter2.pdf Restricted to Staf Perpustakaan Download (358kB) |
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S_MBS_2102103_Chapter3.pdf Download (372kB) |
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S_MBS_2102103_Appendix.pdf Restricted to Staf Perpustakaan Download (3MB) |
| Item Type: | Thesis (S1) |
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| Additional Information: | https://scholar.google.com/citations?hl=id&user=IgDqcLgAAAAJ ID SINTA Dosen Pembimbing: Imas Purnamasari: 5995993 Ratu Dintha Insyani Zukhruf Firdausi Sulaksana: 6752924 |
| Uncontrolled Keywords: | Perilaku Keuangan, toleransi resiko, literasi keuangan, keputusan investasi, generasi Z. Financial Behavior, Risk Tolerance, Financial Literacy, Investment Decision, generation Z. |
| Subjects: | H Social Sciences > HG Finance |
| Divisions: | Fakultas Pendidikan Ekonomi dan Bisnis > Pendidikan Bisnis |
| Depositing User: | Linda Angel Callista |
| Date Deposited: | 13 Jan 2025 06:15 |
| Last Modified: | 13 Jan 2025 06:15 |
| URI: | http://repository.upi.edu/id/eprint/129645 |
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